01
Product Strategy & Digital Transformation
Leads product growth and large-scale transformation initiatives — aligning technology, user needs and business value across complex, change-critical environments.
Senior Consultant · Netherlands · EU · Global
Ramona Chihaia.
Senior Product Growth & Transformation Consultant
Product growth. Organisational transformation.
Seasoned Product Growth and Transformation Leader with 20+ years scaling product organisations, streamlining operations and delivering data-driven, agile transformations across FinTech, e-commerce, logistics, telecom and sporting goods — with senior leadership at Nike, ING, eBay Classifieds (Marktplaats) and FedEx.
20+
Years
Scaling product organisations and leading enterprise-wide transformation
4
Tier-1 Brands
Senior product leadership at Nike, ING, eBay Classifieds (Marktplaats) and FedEx
5
Sectors
FinTech, e-commerce, logistics, telecom and sporting goods
Tech
Pedigree Engineering Roots Grew from senior software engineer through tech consulting into product leadership
Pedigree Engineering Roots Grew from senior software engineer through tech consulting into product leadership
About Ramona
Driving product growth and organisational transformation across tech, finance and commerce.
Ramona Chihaia is a seasoned Product Growth and Transformation Leader with 20+ years of experience leading high-impact initiatives across FinTech, e-commerce, logistics, telecom and sporting goods sectors. She specialises in scaling product organisations, streamlining operations and delivering data-driven, agile transformations — with a proven track record at Nike, ING, eBay Classifieds (Marktplaats) and FedEx.
Ramona blends deep technical knowledge with pragmatic leadership to turn strategy into measurable results. Whether building high-performing teams, modernising technology stacks or driving cross-functional change, she delivers solutions with clarity, agility and business value.
A leadership style that balances structure with flexibility — empowering teams and aligning C-level stakeholders in fast-paced, complex environments.
Ramona brings a global mindset, coaching expertise and operational excellence to every engagement — turning growth ambitions into sustainable outcomes.
Where Ramona Has Led
Senior product and transformation roles inside four globally recognised brands.
Ramona has built her career inside the brands that set the bar for product, technology and operational excellence in their respective categories — bringing the rigour these environments demand.
Nike
Director, Product Growth & Transformation
ING
Product Strategy & Change Lead
eBay Classifieds
Marktplaats · Digital Product & Operations
FedEx
Digital Marketing & Product Development
Sectors of Expertise
Five sectors. All complex. All product-led.
Ramona's career has been built across five sectors — with the cross-pollinated insight that comes from leading product and transformation work in five quite different operating environments.
FinTech
ING
E-commerce
eBay · Marktplaats
Logistics
FedEx
Telecom
Amdocs Pedigree
Sporting Goods
Nike
How Ramona Can Help
Five capabilities. All measurable.
Ramona's offering covers product strategy and digital transformation, team development and coaching, agile delivery, operational optimisation and executive advisory — built on engineering pedigree, 20+ years of senior product leadership and a coaching mindset that compounds over time.
02
Team Development & Coaching
Builds and mentors high-performing, autonomous teams with a value-driven and collaborative mindset — the kind of team capability that compounds long after the engagement ends.
03
Change Management & Agile Delivery
Guides organisations through complex change — embedding agile practices and data-driven decision-making to translate vision into measurable, sustainable outcomes.
04
Operational Optimisation & Legacy Simplification
Streamlines processes, simplifies tech landscapes and accelerates time-to-market — while reducing risk and complexity in environments where legacy and growth ambitions collide.
05
Executive Advisory & Stakeholder Alignment
Advises C-level leaders on growth strategy, organisational transformation and cross-functional collaboration — bringing the operating credibility of having actually run product organisations at scale.
Why Work with Ramona
Three reasons clients return.
If you're looking to scale product capabilities, modernise operations, or lead high-impact change, Ramona brings the strategic vision, technical expertise and delivery focus to make it happen.
REASON 01
Tier-1 product pedigree
Senior product leadership inside Nike, ING, eBay Classifieds (Marktplaats) and FedEx — the brands that set the bar for product, technology and operational excellence in their respective categories.
REASON 02
Engineering roots, product seniority
Came up through senior software engineering before climbing into product leadership. Talks credibly to engineers, product managers and C-suites — the technical depth that earns the room's trust.
REASON 03
Coaching mindset that compounds
Builds high-performing, autonomous teams — not just delivers programmes. The kind of capability uplift that pays dividends long after the engagement ends.
Areas of Expertise
Disciplines and contexts Ramona operates across.
A senior product growth, transformation and agile delivery consultant with engineering pedigree and tier-1 brand experience — available for EU and global engagements at scale.
Product Growth
Digital Transformation
Agile Delivery
Change Management
Executive Advisory
Product Strategy
Scaling Product Organisations
High-Performing Team Building
Coaching & Mentoring
Autonomous Teams
Operational Optimisation
Legacy Simplification
Tech Stack Modernisation
Time-to-Market Acceleration
Data-Driven Decision-Making
Cross-Functional Change
C-Level Stakeholder Alignment
Operational Excellence
Software Engineering Pedigree
Solution Integration
FinTech
E-commerce
Logistics
Telecom
Sporting Goods
Netherlands & EU
Positions Held
Eight senior roles across product, transformation and engineering.
Ramona's career arc runs from senior software engineering through tech consulting and advisory, into senior product leadership at FedEx, eBay Classifieds (Marktplaats), ING and Nike — eight roles, one consistent thread of building product organisations that perform.
01
Director of Product Growth & Transformation — Nike
Sporting Goods · Senior Product Leadership
02
Product Strategy & Change Lead — ING
Tier-1 Banking · Product Strategy & Change
03
Digital Product & Operations Manager — eBay Classifieds (Marktplaats)
E-commerce · Digital Product & Operations
04
Manager, Digital Marketing & Product Development — FedEx
Logistics · Digital Product & Marketing
05
Product Strategy Consultant — Human Digital Strategy (Advisor)
Advisory · Product Strategy
06
IT Strategy & Product Management Consultant — INREV
Consulting · IT Strategy & Product
07
Senior Software Engineer & Solution Integrator — Amdocs
Telecom Software · Engineering
08
Business Analyst & Project Manager — Secondfloor
Career Foundation · Business Analysis
Full Profile
Download Ramona's full CV.
PDF · Free Download
Ramona Chihaia — Full Profile and CV
Contact Ramona Chihaia for expert leadership in product growth, organisational transformation and agile delivery across complex, cross-functional environments.
With deep experience in scaling product teams, streamlining operations and enabling data-driven decision-making, Ramona helps organisations modernise technology, optimise processes and deliver measurable outcomes with clarity and impact.
Download CV → LinkedIn profileStart a Conversation
Product growth.
Organisational transformation.
If you are scaling a product organisation, modernising a technology stack, leading a cross-functional change programme, building autonomous teams or driving a high-impact agile transformation — tell us in 25 minutes what you need. Ramona or one of our 40+ senior consultants will tell you honestly whether we can help.