AI Strategy & Digital Transformation
Advises public and private sector leaders on practical applications of artificial intelligence — from pipeline prioritisation to responsible implementation and cross-departmental alignment.
Dynamic innovation advisor and transformation leader with 20+ years of cross-sector experience, bridging corporate innovation, public sector modernisation and digital entrepreneurship. Bocconi, ESADE and MIT Sloan educated. Programme leadership across Ferrero, De'Longhi, Braun and Bialetti, plus AI-driven projects for Italian public institutions and B-Corp startups.
Rosaria Camardese is a dynamic innovation advisor and transformation leader with over 20 years of cross-sector experience, bridging the worlds of corporate innovation, public sector modernisation and digital entrepreneurship. With a robust academic foundation from Bocconi, ESADE and MIT Sloan, she brings a rare blend of strategic insight, executional excellence and human-centred innovation.
From leading global marketing at De'Longhi and Braun, to spearheading AI-driven projects for Italian public institutions and B-Corp startups, Rosaria has delivered complex programmes across industries — including insurance, EdTech, energy, FMCG and ICT. Her work spans the full innovation lifecycle: from concept development and go-to-market strategy to product launch, digital transformation and impact measurement.
Currently based in Milan, Italy, Rosaria partners with organisations across Europe to unlock growth through smart innovation, cross-functional collaboration and AI-enabled business models.
Most consultants point to one alma mater. Rosaria's foundation is triple-stacked — combining the European business heritage of Bocconi and ESADE with the technology-and-innovation pedigree of MIT Sloan. The result is an unusually broad strategic toolkit applied to twenty years of cross-sector innovation work.
Rosaria has built her career inside Europe's leading FMCG, consumer electronics and innovation organisations — the kinds of brand-defining environments where strategic clarity and global delivery sit side by side.
Rosaria has led innovation, marketing and digital transformation programmes across an unusually broad mix of sectors — from FMCG and consumer electronics through to insurance, public institutions and impact-led startups.
An unusual credential among senior innovation consultants — AI-driven projects delivered for Italian public institutions including the Prime Minister's Digital Transformation Department. Combined with experience managing reporting, budgeting and impact evaluation for EU-funded innovation programmes.
AI strategy and digital transformation work delivered at national-government level — the kind of pedigree that gives credibility when advising public institutions or regulated industries on responsible AI implementation.
Hands-on experience managing reporting, budgeting, delivery, stakeholder management and impact evaluation for large-scale innovation initiatives funded by national and EU bodies.
Rosaria's offering covers the full innovation lifecycle — from AI strategy and product development through public-sector and EU-funded programmes, marketing automation, brand strategy and cross-sector programme delivery.
Advises public and private sector leaders on practical applications of artificial intelligence — from pipeline prioritisation to responsible implementation and cross-departmental alignment.
Leads new product and service development for B2C and B2B markets — with experience in design thinking, MVP testing, launch strategy and iterative scaling.
Manages reporting, budgeting and delivery for large-scale innovation initiatives funded by national and EU bodies — with proven experience in stakeholder management and impact evaluation.
Delivers transformation projects involving CRM systems (Salesforce, HubSpot), marketing automation and digital sales enablement — translating tech into business value.
Builds and revitalises go-to-market strategies for scale-ups and corporates — using market research, segmentation, positioning and integrated communication planning.
Successfully led programmes for top names in insurance (Aon, Howden, OneClick), FMCG (Ferrero, Galbani, Bialetti), consumer electronics (Braun, De'Longhi) and public institutions — including the Italian Prime Minister's Digital Transformation Department.
Whether you're leading a corporate innovation initiative, navigating digital transformation in the public sector, or building a B2B SaaS venture from the ground up, Rosaria brings a powerful combination of strategic clarity, executional rigour and cross-functional empathy.
An academic spine of Bocconi, ESADE and MIT Sloan. The breadth most senior consultants can't credibly claim — and the strategic toolkit it produces shows up in the work.
A genuine bridge between corporate boardrooms and government departments — from De'Longhi and Ferrero to the Italian PM's Digital Transformation Department. Rare in any senior consultant.
Strategic clarity, executional rigour and cross-functional empathy in a single delivery. Aligns people, processes and platforms toward meaningful outcomes — not slide-deck pageantry.
A senior innovation, AI strategy, digital transformation and brand consultant with deep cross-sector specialisation — available for European and remote engagements.
Rosaria's career spans seven senior roles — from an early innovation and sustainability foundation in Dublin, through brand and innovation management at Lactalis Galbani and Ferrero Soremartec, into global product and marketing leadership at Bialetti and De'Longhi Braun, and now into independent senior innovation advisory work.
Contact Rosaria Camardese for expert leadership in AI strategy, digital transformation and cross-sector innovation. With a proven track record in delivering high-impact programmes across insurance, consumer goods, tech and public institutions, Rosaria helps organisations turn complex challenges into scalable, people-centred solutions.
Whether guiding national AI initiatives, leading global product launches, or transforming operations through CRM and marketing automation, she bridges strategic insight with operational excellence — driving innovation with purpose and measurable results.
If you are leading a corporate innovation initiative, navigating digital transformation in the public sector, building a B2B SaaS venture from the ground up, or scaling AI-enabled business models — tell us in 25 minutes what you need. Rosaria or one of our 40+ senior consultants will tell you honestly whether we can help.